Founded in Dubai, Plan Digital has spent over a decade helping luxury and lifestyle brands connect with audiences across the UAE, Saudi Arabia, the Middle East, and India. We are driven by the belief that powerful storytelling creates lasting impact, and our campaigns have consistently delivered memorable experiences and measurable success for global and regional brands.
Our Story
Vision & Approach
At Plan Digital, our vision is shaped by the leadership of Ahmed Salem, who has spent over two decades delivering campaigns for global brands across the UAE and wider region. His approach blends creative storytelling with cultural insight, ensuring every project feels both innovative and authentic. Under his guidance, we’ve expanded into 3D, Glambot, and Web3 innovation balancing luxury creativity with performance-driven results, and preparing brands for the future while staying true to the culture of the Middle East.
Team & Network
Plan Digital is led by Ahmed Salem, whose 20+ years of experience in the UAE has shaped campaigns for some of the world’s most recognized brands, including Mastercard, Coca-Cola, Nivea, and many others. His vision has built an agency rooted in regional expertise and global standards. Supported by a diverse team and a trusted network of creators, influencers, and technology partners across the UAE, KSA, Middle East, and India, we deliver projects at scale while staying true to cultural nuance. Our collaborations with Hollywood, Bollywood, and Arab stars further reflect the global-local balance that defines our work.
Client Showcase
Trusted by over 100+ global and regional brands, from luxury maisons to industry leaders, we deliver flagship campaigns that shape culture and drive impact across the UAE, KSA, Middle East, and India.
